Every goal has a face.

My Reason turns the people you love into the reason you follow through. Dedicate a goal to someone — then meet the hard moments with their face, not a streak.

In development · Coming to the App Store

Monday, June 8

9:41

My Reasonnow

Day 12 of 120

You're doing this for Maya. Tonight, keep your promise.

My Reasonnow

Good morning

She's why you started. One more day — you've got this.

01

Dedicate a goal

Name what you're changing and by when. Quit something, start something, show up somewhere — in your own words.

02

Add your reason

Choose the person you're doing it for. Their photos, their voice, and what this would mean to them.

03

Meet the moment

At the times you choose — morning, evening, or the moment temptation hits — My Reason shows you who's counting on you.

Limits you set,enforced kindly.

With your permission, My Reason uses Apple's Screen Time technology to pause distracting apps during hours you choose — dinner with your kids, the first hour of your morning, the last hour of your night. You turn it on. You choose the apps and the hours. You can end it at any time. And the shield you see isn't a wall — it's a photo of your reason, asking you to stay. My Reason only limits your own device — it never monitors, manages, or reports on anyone else's.

M

This hour belongs to Maya.

You paused this app until 7:00 PM. She's glad you did.

Their photosnever leave your phone.

Everything on device

Photos, goals, and reminders are stored and processed on your iPhone. No account. No cloud upload.

Screen Time data stays put

App activity and limits are handled by Apple's frameworks on your device. My Reason never collects, sees, or transmits it.

No ads, no tracking

We don't sell attention and we don't sell data. My Reason is supported by an optional subscription — nothing else.

Made for the people we love.